We’re excited to announce our latest commercial innovation campaign for Energizer, partnering them with travel giants Booking.com to offer consumers 10% off accommodation and car hire.

Longer Lasting Holidays is Brand Culture’s largest international campaign to date and is rolling out in markets across EMEA, APAC, LATAM and Canada.

The gift with purchase offer is available to 42 markets, with a further nine markets also offering a travel-related prize draw element. A further 11 markets will be offering a prize draw only, where consumers can enter to win grand prizes such as flights and experience packages, as well as smaller travel prizes such as luggage and travel accessories.