With summer just around the corner, we’re really hitting the ground running with our latest multi-market promotional campaign for Energizer, makers of the world’s longest lasting battery! As we all emerge from what feels like a lifetime of restrictions and being stuck indoors, now more than ever consumers are looking to get out, get active and embrace a healthy lifestyle. Our prize draw promotion gives consumers in 20 participating Energizer markets the opportunity to do just that, with the chance to win a range of health and fitness prizes to give them Longer Lasting Energy. From gym equipment and sports accessories to amazing outdoor experiences, the promotion really does offer something for everyone wishing to take positive strides in looking and feeling better. Longer Lasting Energy is our eighth international campaign for the leading battery brand, and is the latest iteration of our award-winning strategy of aligning Energizer with their consumers’ lifestyle interests and passions.